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Grow, powered
by Tradedoubler

Grow is a self-service, performance-based, affiliate marketing solution for small businesses, startups, and accelerators.

Grow is part of Tradedoubler; an international market-leading affiliate network, with over 20 years of affiliate marketing experience, offering its revolutionary technology solutions. As an affiliate network, we strive to ensure the best promotional options for both parties, with the ultimate goal of achieving new revenue plateaus for our advertisers.

Grow, powered by
Tradedoubler

Grow is a self-service, performance-based, affiliate marketing solution for small businesses, startups, and accelerators.

Grow is part of Tradedoubler; an international market-leading affiliate network, with over 20 years of affiliate marketing experience, offering its revolutionary technology solutions. As an affiliate network, we strive to ensure the best promotional options for both parties, with the ultimate goal of achieving new revenue plateaus for our advertisers.

Our customer stories

What is affiliate marketing?

Affiliate marketing is a performance-based marketing model in which an advertiser rewards one or more affiliate partners for each customer that has made a purchase on their site (through their direct effort). As affiliate marketing is purely performance-based,

your affiliates will only receive a commission when the visitors they refer to your site, complete a specific action. As an advertiser, you do not take on any marketing risk as you only pay for the direct benefits you receive, such as a sale or a newsletter registration.

How does affiliate
marketing work?

To ensure that your affiliates are rewarded with their commissions, you will need to install a simple extension or add a snippet of JavaScript code to your site. Your affiliates will then use “tracking” links, that they receive from us, to direct potential customers to your website, where they will continue to purchase. Upon completion we combine the click information with the sales details to form a transaction which we then report to both you (as a sale) and your affiliates (as earnings). This transaction is then invoiced and the commissions paid to your affiliates accordingly. 

Your affiliates will only receive a commission when the visitors they refer to your site complete a specific action. As an advertiser, you do not take on any marketing risk as you only pay for the direct benefits you receive, such as a sale, app download or a new newsletter registration.
The two compensation models available to you are:

Cost-per-Sale (CPA/CPS)

Commission as a percentage of the sale or fixed rate

Cost-per-Lead (CPL)

Fixed rate commission per contact of an interested customer, e.g. registration

Affiliate marketing benefits

Affiliate marketing offers advertisers so many benefits over other marketing channels. Here are 5 easily realised benefits that we think you should know about:

Cost-effective, performance based

The main benefit of running an affiliate program is that it is entirely performance-based. You only pay for sales or leads that occur because of your affiliates’ direct influence.

Low risk

Paying for sales and leads (as opposed to traffic – clicks or views) means that affiliate marketing is a very low risk marketing strategy. Your ad spend will directly relate to an acquisition (sale or lead) that drives revenue back into your business.

Quickly improves image and increases presence

By recruiting reputable partners to your affiliate program, you will take advantage of their vast audiences, which quickly enables you to build a recognisable brand online with minimal effort. Likewise, customers are more likely to trust a community or site that they visit regularly, over the brand trying to sell to them directly. 

No previous experience required

You do not need to be an affiliate marketing guru to run a successful program. Simply partner with the right affiliates, sit back, and watch the sales roll in.

Easy to track

Grow provides you with useful statistics and information that help you overall, by providing insights on clicks, conversion rates, return on ad spend (ROAS), ad impressions, sales information, and much more.

How we do it

When you join Grow, we provide you with the tools needed to search for and recruit your own affiliates from within our network. We also present your affiliate program to our network of more than 180,000 active affiliates. Here, they are able to access your marketing assets (banners, product feeds, voucher codes, etc.), learn of any restrictions by viewing your terms and conditions and discover more about your company, its products/services and what your affiliate program offers them. This helps them to decide whether to promote your brand or not.

Once your program is up and running, we take care of all the administrative tasks so that you can focus on what is most important – driving sales for your business.

For all recorded activity, Grow presents you with useful statistics and information that provide insights on clicks, conversion rates, return on ad spend (ROAS), ad impressions, sales information, and much more.

Frequently Asked Questions

What is Grow by Tradedoubler?

Grow is a self-service performance marketing solution for small and medium–sized (SME) businesses. Grow allows enables these businesses to easily connect with Tradedoubler’s partner network of over 180 000 ACTIVE publishers to promote their brand and products, driving incremental sales from day one!

What do I need to open a Grow account?

All that you need to get started is a website and the ability to install an extension or snippet of JavaScript code.

As Grow is a pure-play acquisition platform, your website must either sell products or services or aim to generate leads.

How long does it take to get started?

You can set up your account within minutes. Simply install the relevant store tracking extension and place a test order using the provided affiliate link. We will then verify that the set up is complete and working as needed. You will be ready to start generating sales once this has been processed and a successful test order has been recorded.

Get in touch

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